Shopify is a leading e-commerce platform that empowers individuals and businesses to create, manage, and grow online stores. It provides a comprehensive suite of tools and services, including website building, payment processing, inventory management, marketing features, and shipping solutions, enabling merchants to sell products both online and in-person across various channels. From small startups to large enterprises, Shopify offers scalable solutions designed to simplify the complexities of online retail and help businesses reach customers worldwide.
The Bynder–Shopify Connector by Gournay Consulting simplifies the flow of high-quality product assets from Bynder’s DAM into Shopify, helping brands deliver visually consistent, on-brand experiences. This integration enables automatic syncing of approved assets from Bynder into Shopify product and collection pages—minimizing manual uploads and maintaining a centralized source of truth.
Clients have the option to use Bynder CX Omnichannel links for storefront image delivery, bypassing Shopify’s traditional CDN to power faster, more controlled rendering from Bynder. Whether syncing assets directly into Shopify or leveraging CX Omnichannel links for headless storefronts, the connector offers flexibility, efficiency, and brand consistency—ideal for e-commerce, retail, and consumer goods team
Benefits
- Improve storefront performance
Optionally deliver assets via Bynder CX Omnichannel links for faster, secure, and CDN-optimized rendering on Shopify Storefront UI. - Maintain brand consistency
Ensure approved, on-brand product images from Bynder appear across Shopify product and collection pages. - Reduce manual effort
Eliminate time-consuming asset downloads and uploads with automated syncing between Bynder and Shopify. - Flexible configuration
Select targeted assets using metaproperty filters and control sync timing via self-service scheduling. - Support rapid go-to-market
Ensure the latest assets are available in Shopify through scheduled or ad-hoc pulls managed in the Innovations Portal.
Features
Specify assets
Choose exactly which assets should flow from Bynder to Shopify—based on specific metaproperties, collections, or custom queries.Flexible sync scheduling
Set up syncs to run hourly, daily, or on demand using our self-service Innovations Portal.Optional Bynder CX Omnichannel link delivery
Render assets on Shopify using Bynder CX Omichannel links for faster load times and tighter asset control, or opt to import them directly.Shopify Asset Picker integration
Use the Shopify Asset Picker to link assets ingested by the connector to product(s), variants, or theme pages across the store.Reliable performance
Our proprietary software runs on Google Cloud with secure, redundant infrastructure ensuring high availability and fast delivery.
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