Inriver

Inriver is a leading, enterprise-ready Product Information Management (PIM) SaaS solution that serves as a single source of truth for all product-related data, enabling brands, manufacturers, and retailers to manage complexity and drive omnichannel success. Its platform enables users to onboard, enrich, and distribute comprehensive, compelling, and compliant product information, including text, media, and SKUs, to all sales channels and marketplaces worldwide. Key capabilities include a configurable and extensible data model, AI-powered content workflows, automated syndication, and integrated Digital Shelf Analytics (DSA), all designed to accelerate time-to-market and transform product data into a revenue-generating strategic asset.

The integration between Inriver and Bynder is a modern, high-efficiency solution that synchronizes product data and digital assets by prioritizing performance through the use of URL passing for large assets, rather than moving the files themselves. The system is built on a reliable, event-driven architecture utilizing webhooks, queuing systems, and event listeners to manage data flow, and it offers both full and delta synchronization modes for flexible updates. Furthermore, it ensures data consistency by managing controlled vocabulary lists and features a configurable admin interface that allows for easy adaptation without requiring code changes.